Professional Gaming Phenomenon In Southeast Asia

Professional gaming, eSports in particular, is becoming a worldwide phenomenon, making multimillion-dollar sponsorship offers for 16 years old and celebrity deals. Now Southeast Asia is picking right up a controller and trying to profit from this big pie.

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Known by her first name professionally, Jane plays video games for a full time income. She broadcasts live video recording of herself on the live streaming website called Twitch, typically participating in her most liked game, Hearthstone: Heroes of Warcraft, while other Hearthstone enthusiasts watch and comment. “Since I play game titles every day,” she says, “I thought I would as well try loading and observe how many people would actually watch me.”

Called a ‘streamer’, Jane, a half-Singaporean, half-New Zealander living in Japan, in addition has dabbled in modeling (she’s been featured by FHM Japan and Esquire Japan) and graphics design.

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Streamers such as Jane constitute one element of the wider professional video games industry also known as eSports. Nearly 45 years following the release of the addictively simple arcade game Pong, this can be a business currently worth $748m that is likely to reach $1.9 billion by 2018 with the aid of bets sites and amateur competition platforms, according to the Asia Gaming News website.

Put simply, professional gaming is now a worldwide trend. Digital Specialists company Juniper Research predicts that, by 2020, professional gaming’s audience will increase to almost twice the size, from 133 million to 310 million audiences, surpassing the NFL’s viewership for the 2014 season.

Twitch, which was bought by Amazon in September 2014 for around $1 billion, comes with an average of just one 1.7 million regular monthly broadcasters and 550,000 audiences at any moment. The typical viewers spends seven time a month viewing live streams on the webpage, as revealed in Twitch’s internal analytics.

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The University of California, Irvine, now offers scholarships for video tutorial gamers that span four years and are broadly very much like those offered for physical activities. There’s a little league for gamers in Seattle, where children gather to try out video games such as Minecraft, an open-world game that is likened to a digital version of Lego. On the other hand, US athletes Alex Rodriguez, Shaquille Jimmy and O’Neal Rollins have committed to NRG eSports, a team that takes on video games such as League of Legends and Counter-Strike: Global Offensive.

Asia is definitely rising up as a power nation in eSports. We will follow up with more blogs on this phenomenon. Watch this space and remember to bookmark our site! Alternatively, you can follow us on Twitter here!

Asia Gaming News Website

Sharing today with you a resource for Asia gaming news and their website is really easy to remember too:

Asia gaming news website

As you have already known about me, I am a big gaming fan and my interest lies particularly in Asia. This is because I really believe that Asia, specifically Southeast Asia, is going to be the next frontier. Already research has shown that Asian gamers spend more for the in-game purchases than their counterparts from the States and Euro. Also, in terms of revenues, it is not Candy Crush or Clash of Clans that are making the most money, but mobiles games from Japan and China taking the top spots.

So it is really refreshing to have a website like ASN dedicating themselves to the gaming niche in the Asian region. They are, unfortunately, not updating as much as I would like them to be but still the best resource thus far. And coincidentally, they covered the same news about Manny Pacquiao and Eldee Tang invading the gaming scene.

If you are more of a social animal and prefer, like many people nowadays, to get your Asia gaming news from Facebook, you can find them there too!

Manny Teams with Eldee Tang of Gtoken

Starting my first musing with an incredible (although a little late) piece of gaming news from Asia, specifically Singapore: Boxing legend Manny Pacquiao has teamed up with Eldee Tang (shareholder) of Gtoken to enter into the gaming business.

This is Manny’s very first time investing in this industry. The founder of Gtoken, the company that Manny is investing in, is a big name entrepreneur called Ivan Lee. Ivan Lee is most famous in Singapore for having sold the Thai food chain restaurant for $100 million (to a Thai company).

This news is huge and should be a gigantic boast to the gaming industry in Singapore. Congrats to Eldee Tang and Gtoken! Read more about this deal here.

Manny Pacquiao Eldee Tang
Manny Pacquiao on the left and Eldee Tang on the right.